The first image here is the final version, working back to the original concepts. The direction I was given was for a girl to be pushing a guy, which evolved into to the classic martini-in-face, which turned into “This is great but it’s too harsh.” Martini in the eye hurts so I can understand that, not that I have experienced it or anything. They have been using this poster since 2006 so I think they were pretty happy with the end result, the in-context photo was taken late 2009.
Cuba Libre Poster
The first image here is the final version, working back to the original concepts. The direction I was given was for a girl to be pushing a guy, which evolved into to the classic martini-in-face, which turned into “This is great but it’s too harsh.” Martini in the eye hurts so I can understand that, not that I have experienced it or anything. They have been using this poster since 2006 so I think they were pretty happy with the end result, the in-context photo was taken late 2009.